I Should Be Writing, Podcasts, Projects
[DD] Trad Marketing vs Self Marketing
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Podcast: Play in new window | Download (Duration: 36:23 — 29.8MB)
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“The best way to survive is to turn everything into hilarity.” – Ursula Vernon
In this episode we dive into the chaotic world of writing, marketing, and the ups and downs of self-publishing. Mur shares her recent trip to Maryland for Independent Bookstore Day, and Ursula catches us up on Swordheart’s launch.
Self promotion is hard, ya’ll.
Highlights:
- (05:12) Mur’s experience running a solo RPG at an independent bookstore
- (12:45) Ursula’s updates on Swordheart and her UK marketing team
- (25:30) The difference between traditional marketing and self-promotion
- (38:15) The importance of targeted outreach to influencers
- (47:50) Mur’s thoughts on new marketing tools and strategies
- (55:30) Reflections on the passage of time and creative endeavors
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Links:
-
Death of the Author (Game)
-
Stamp Fans (Mur isn’t set up there yet, but bookmark that page)
Evergreen Links:
- Ursula Vernon/T. Kingfisher
- Mur Lafferty
- Mur on Focusmate!
- Mur on Instagram, Youtube
- Support via Patreon!
- Theme song by Devo Spice
Ditch Diggers credits:
theme song by Devo Spice, art by Numbers Ninja,
site hosted by Libsyn (or Patreon).
May 19, 2024 | Season 11 Ep 4 | murverse.com
“Trad Marketing vs Self Marketing” by Mur Lafferty and Ursula Vernon
is licensed under CC BY-NC-ND 4.0
